Primaidea is a company with almost thirty years of experience in strategic consulting for Public Administrations and businesses. Specializing in the design and implementation of innovative solutions, it stands out for its approach aimed at enhancing the development capabilities of both the public and private sectors.

In recent years, it has strengthened its identity by focusing on technological, social, and productive innovation, integrating sustainability and gender equality as central factors in human resource management and organizational models. With a strong inclination toward internationalization, it has built an extensive network of collaborations on a global scale, fostering dialogue and relationships between businesses, institutions, and research centers.

The company has carried out projects in over 25 countries, with a consolidated presence in strategic areas such as the United States, Silicon Valley, the Middle East, and the southern shore of the Mediterranean. In this context, it has played an active role in supporting the internationalization of Italian companies, facilitating access to new markets through participation in trade fairs, organizing meetings with local stakeholders, and assisting in export processes.

This activity has enabled Primaidea to develop specific expertise in geopolitical analysis and international relations, complementing its consulting work with a keen observation of global economic and political dynamics.

As a testament to its commitment to innovation, Primaidea is the majority shareholder of Opificio Innova, an entrepreneurial entity engaged in technology transfer and business support. Opificio Innova is the concessionaire of the Manifattura Tabacchi spaces in Cagliari, where it has established the Fabbrica della Creatività, a hub dedicated to applied research, digital innovation, and the cross-pollination of businesses, startups, and institutions.

Thanks to this initiative, the former Manifattura has become an international hub for technology and the development of projects in the fields of robotics, artificial intelligence, cybersecurity, and the creative economy, contributing to strengthening Sardinia’s role on the global stage.